TurnedOut.tv

PRESS RELEASE – Tuesday 1 July, 2008

Street Style website TurnedOut.tv launches in New Zealand this July, coinciding with the release of the global phenomenon that is Apple’s 3G iPhone into the local market.

What makes this simultaneous launch so exciting is that TurnedOut.tv is the world’s first web- and mobile-compatible Street Style site, making browsing easy wherever you are.

Fans of TurnedOut.tv can now browse a dedicated iPhone site on the handset, using the device in its full capacity to zoom in on fashion details and flick through Turned Out’s gallery using the iPhone’s stylish and user-friendly interface.

Never has the mobile internet looked so good or been so much fun to use!

Kiwi’s Bring Turned Out To You, Any Time, Anywhere 

TurnedOut.tv was started by ex-pat Kiwi Maya Villiger who now lives in Los Angeles and commutes to New York and Auckland regularly.  Along her travels she has lined up an all-Kiwi team to help her broaden TurnedOut’s content and reach.

The team now consists of contirbutors covering Sydney, Paris, New York, London, Los Angeles and Auckland who feed content on a daily basis.

Maya says of the new site she’s grown into a fashionable on-line second home:

‘It’s about giving style-hungry readers everywhere a peek at whats happeing in great cities around the world. It’s a concise, well-considered selection, updated daily. We also feed great style bloggers onto the site, which helps create a hub of fresh, independent content’.

Turned Out Really Transforms Geek to Chic

Turned Out’s goal from day one was to meet the ever-increasing demand for on-the-go content and to become the first dedicated mobile style publication.

Turned Out’s mobile site provides a one stop shop for readers to access progressive, style-focussed content and for advertisers to reach a new and growing audience. By channelling in-house content together with independent on-line blogs through one central hub, Turned Out also side-steps the issues of fragmentation currently stifling mobile internet.

With the iPhone launch here at home happening July 11, soon we too will be able to enjoy a quick dose of inspiration anywhere, anytime.

Turned Out - Style literally at your fingertips.

Read Turned Out online and on any web-enabled mobile phone at www.turnedout.tv

About Turned Out

Turned Out is the world’s home for on-the-go daily style bites. Editors pull much-loved finds from around the globe delivering fresh content daily. From street style photographs to reviews of their favourite people and places, Turned Out is here to inspire. 
Turned Out also proudly brings readers a curated selection of on-line style blogs, now readers can access interesting points of view at one handy location.

Contact TurnedOut at editor@turnedout.tv