Latest News
TopShop Extends Shipping Network to NZ
Showroom 22 is currently helping promote TopShop's extended shipping network to New Zealand!
The global heavyweight fashion brand has long been a favourite of opinion leaders in New Zealand, and now, with the click of a button, they can buy online to their heart's content!
Go to TopShop.com and flex that credit card now!
Showroom 22's ANZFW '09 Line-Up
After much debate, sleepless nights, meetings and some international to-ing and fro-ing, several Showroom 22 clients have committed to show at Air New Zealand Fashion Week in September 2009.
Clients on show will include:
PLUS the M.A.C & ghd VIP Room will enter its second year and is billed as bigger and better than 2008!
See you there...
A New Home in Ponsonby
This cute little boy and his dog have found a new home in Karen Walker's new Ponsonby boutique.
The store opened on August 8th and will sell all the beautiful Karen Walker products we know and love, including full sets of her jewellery and eyewear lines.
Check it our for yourself at 2/171 Ponsonby Rd, Auckland or you can call and tell the girls to put aside loads of gold for you on 09 361 6723.
Alexandra In The Big Apple
Alexandra Owen will show at New York Fashion Week in February 2010 for the fall/winter 10/11 season.
Following in the footsteps of some illustrious national and international names, Alexandra is taking a huge leap into international waters, but is confident she can foot it with the best.
The show will be the beginning of a strong and steady push into northern hemisphere markets for Alexandra and her team.
We are proud to be behind Alexandra's brand as she takes on this huge challenge.
Karen Walker Eyewear Makes NY Times Top 10
Karen Walker's Helter Skelter sunglasses from the summer 2009 collection 'Celebrate the Sun' have made the New York Times' Top 10 styles for the season alongside Prada, Dior Homme, Ray Ban and Oliver Peoples.
Serena's In The Front Row
As part of the ghd New Generation Show at the 2009 ANZFW, each of the 8 designers will partner with a fashion industry media title as part of their support network.
Young starlet Serena Fagence has sided with Anna Fitzpatrick's FrontRowDiary.com, and the two will bring pre- and post-coverage of the New Gen show, plus diary-style stories and backstage action from the exciting event.
FRD have also partnered with Serena on an exclusive little gift that will launch at ANZFW, but only for a chosen few...
Pictured above are Serena Fagence and Bionic Pixie's Zoe Fleury
FrontRowDiary.com Gives Lookbooks a New Lease on Life
FrontRowDiary.com have taken the leap to choose a 'Top 20' of New Zealand fashion lookbooks, as chosen by their readers and curated by Anna Fitzpatrick.
Check them out here
ghd Goes Pretty in Pink for Breast Cancer
If you haven't locked eyes on this BEAUTIFUL pink ghd gift set already, then you're not a true beauty afficianado!
This to-die-for gift set will be on sale in 2009 to raise money for The New Zealand Breast Cancer Foundation, with $30 of the NZD$370 price tag going straight to the cause.
Find out where to buy yours now at www.ghdhair.com/au or by calling 0800 HAIR GHD in NZ.
The ghd Pink gift set will be available in premium salons from August 24th, 2009 for a limited time.
Covered in Bettina
The May 10th, 2009 issue of Sunday was dedicated to winter fashion trends.
Melbourne's very own Denim Darling Bettina Liano shot to the cover with a jet black skirt, and the main editorial gleamed with other great Showroom 22 product.
Thanks to Katie, Debbie and the team at Sunday x
KnighttCat.com Loves Twenty-Seven Names
Hugely popular international fashion blog site Knighttcat.com has featured Wellington-based Twenty-Seven Names' spring '09 collection as a highlight.
The feature was loaded late in May '09 and has received a staggering amount of attention on the site.
Check the KinghttCat feature for yourself here
Showroom 22 Debuts on NZNTM!
If you watched New Zealand's Next Top Model on Friday 22nd May you will have seen the remaining five girls battling it out in a fast-paced 'Go See' episode where Showroom 22 featured on the circuit.
We tried to play the whole 'good cop, bad cop' thing, but to be honest it was hard to be too critical of the girls when they all did a fantastic job.
Otherwise the day of filming was a good excuse to swan around the office all day trying to look good and say something clever. It's a hard life.
Meet The New Fabregas!
My nephew Myer has to be the most football-obsessed kid on the planet!
This September he is planning on traveling to the UK to train and play with some of the best football academies in England.
Myer is currently part of the elite Take-a-Touch academy squad from Auckland, and it is with this squad that he will travel.
Visit Myer's blog or donate to his travel fund here.
Thanks!
Juliette is GENuinely Ecstatic!
Juliette Hogan has been selected as one of 5 finalists in the esteemed Gen Art Styles 2009 fashion design competition in New York!
The competition is touted as attracting over 800 designs from around the world, and contestants can enter one of five categories. This year's entries were judged by a panel including heads from Vogue, Teen Vogue, Elle, WWD, Barney's, Neiman Marcus and Opening Ceremony.
Juliette will vie for the winner's crown in the 'Women's Ready To Wear' section at a gala event in New York in July this year.
Congratulations Juliette!!
For information on this year's competition, click here
For information and photos from past years' events, click here
ghd at RAFW 2009
The ghd Directive team have traveled to Sydney this week for a massive 13 shows at RAFW 2009.
The NZ Directive team includes Michael Beel from Buoy, Iain Smith from Me and Sara Allsop from Dharma Salon. Together they will work with renowned ghd Australia Directives on some of the biggest shows at RAFW including Manning Cartell, Friedrich Gray, Therese Rawsthorne, Diet Coke LBD and more!
Check the ghd micro-site for how-to's and daily updates from all the shows.
Have You Seen A Macaroni Penguin?
New Zealand's BEST EVER pop-up store will be alive for the month of May, 2009!
Macaroni Penguin will be popping up at 9 Teed St, Newmarket, Auckland, starting Friday 1st May and going through to Saturday 30th May.
Designer labels on sale will include Alexandra Owen, Karen Walker Eyewear, Twenty-Seven Names, Le Specs, Sera Lilly, Kathryn Wilson, Richard Moore, MAW, Julia Fong, Beth Ellery, Starfish & Laurie Foon.
Follow Macaroni Penguin on Twitter or check it out on Facebook now!!
The Epic Olly & Anna the Owner
FQ's latest winter 2009 issue includes a cute story about New Zealand fashion industry personalities and their canine companions.
Check this shot of FrontRowDiary.com's Anna Fitzpatrick with the much-talked-about Olly, the Yorkshire Terrier.
Thanks to Stacy Gregg for setting this up, and to the FQ team for ongoing support!
FrontRowDiary.com Is Live!!!
If ever you could take one of these titles literally, now is the time.
Go and check out our new favourite site, FrontRowDiary.com, so you can say you were one of the first...
At Last, Some Style
Showroom 22 is pleased to announce a partnership with Working Style for PR and media relations within New Zealand.
Working Style fits perfectly into Showroom 22's established portfolio that includes some of New Zealand's most well-respected, premium fashion brands.
As of April 1, 2009, Showroom 22 will be the point of contact for all PR-related issues for Working Style, and will handle all outgoing formal communication with the New Zealand media on behalf of Working Style.
Showroom 22 will also play an important role in the organisation and execution of Working Style's fashion-related events.
Showroom 22 will house a full collection of the best and most recent Working Style clothing, ranging from tailored suits and shirts to casual trousers, casual shirts, knitwear, shoes, belts, ties and other accessories.
Amelia's Addiction
The April 2009 issue of Metro magazine looks inside of of New Zealand's most sought-after rehab clinics.
And as you know, anyone with blood-shot eyes needs to cover them up with the most fashionable shades on the market, and what better way to do this than with a pair of Karen Walker's?
And... hey presto! Another cover!
Oh My God! It's TINY!
Karen Walker Jewellery have created an uber-cute little range of Tiny favourites, including the popular robot head, Pinocchio head, tin man and skull.
And in these hard economic times, it's nice to know that all the sterling silver Tiny pendants retail for under $100 NZ dollars.
